Originally published on BikeBiz.
Ribble and Red On Sports have announced a new partnership, with Ribble joining as the presenting partner of the 2025 British Gravel Championships, set to take place from 12-14 September in Dalby Forest, North Yorkshire.
This new partnership brings together one of Britain’s longest-established bike brands with “the country’s most important gravel racing event – reinforcing a shared mission to champion the sport from grassroots participation through to elite competition”.
The deal aims to help to grow gravel in the UK, creating more visibility, opportunity and inspiration for riders at every level.
This partnership is more than a badge on the finish line,” said Ribble CEO, Sean Hastings.
“The British Gravel Championships, presented by Ribble, brings together competition, community and grit; all the things we love about Gravel.”
“It’s part of us backing the growing community of British riders who share our love for challenge, adventure, and doing things differently. To have the Ribble Outliers racing at a home Championships, presented by us, will also be a proud moment for everyone at Ribble.
Ribble’s Gravel Commitment
Speaking about the new partnership, the brand highlights that this “builds on Ribble’s continued investment in gravel, including the recent launch of two new specialist ranges, the ALLGRIT and ULTRA-GRIT; their podium-proven bikes currently being raced on by the Ribble Outliers team.”
Riders and spectators alike will have the chance to get hands-on with both ranges, with bikes available to test on the demo track.
Partnering with Ribble is a game-changer,” said Maximilian Wussler, Co-Founder of Red On Sports. “Their passion for racing and commitment to the wider riding community aligns perfectly with what we’re building. Together, we’re elevating the UK’s premier gravel race into something truly special, not just for the pros but for everyone who rides and competes.
About the British Gravel Championships
Returning for its fifth edition, the British Gravel Championships presented by Ribble will take over North Yorkshire’s legendary Dalby Forest for a three-day celebration of gravel with riders of all levels competing on fast, thrilling and spectator-friendly courses.
Friday 12 Sept: Gravel Time Trial – 13.8km solo course, 150m of climbing
Saturday 13 Sept: Masters & Junior Gravel Races – 113.6km, 2024m of climbing
Sunday 14 Sept: Elite Men & Women’s Gravel Races – 113.6km, 2024m of climbing with men’s and women’s national titles up for grabs
Alongside the racing, the weekend delivers an unmissable festival of gravel with the Sundowner social ride, panel talks, food & drink, live music, demos, and off-bike experiences. The 2025 Championships promise a weekend of world-class racing and an inclusive celebration of the gravel scene for both participants and supporters.
