We are excited to announce a partnership with the British Retail Consortium (BRC), the lead trade association for UK retailers. This collaboration will allow BRC members to access cutting-edge technology and foster innovation through True's expertise and network.

At True you’ll hear us talk about our Community of Changemakers – founders and business leaders that are transforming the consumer and retail industry for the better, together. As sector specialists we can help bring leaders together, around common themes to celebrate one another’s wins, learn from one another’s mistakes, benefit from each other’s strengths and generally enjoy getting to know one another and share ideas in the safe confines of our consumer and retail focused ecosystem.

M&S has partnered with True to draw on the breadth of True's community to access the latest innovative technologies and expertise from within the sector that can best support M&S’ digital ambitions.

With around 44,000 sites in close to 80 countries, Shell is the world’s largest mobility retailer and one of the largest single-branded retailers of any kind. True is collaborating with Shell to help enhance its customer experience through access to innovative technologies, products and startups.

Leading US retailer Abercrombie & Fitch has teamed up with True to help support innovation across its retail footprint and digital proposition.

Retail and fashion supply chain experts, PDS Multinational Group have co-invested in True’s Early Stage Investment Fund as part of an agreement to support its journey to identify innovative solutions for its customers.

True portfolio company and sustainable apparel business The Frugi Group, has appointed Sarah Clark, formerly CCO of luxury British furniture brand OKA, as its new CEO. Sarah will work alongside the existing management team in driving an exciting next chapter of growth and expansion for the future-facing brand.

True has achieved B Corporation certification – the gold standard in balancing people, purpose and profit. True is just one of a few thousand companies worldwide to become a certified B Corporation and just one of a very small number of investment firms.

The John Lewis Partnership has joined forces with True to help source Innovation across its retail and grocery businesses.

True has added US-based retail company, TJX, owner of TK Maxx and HomeSense, to its roster of Innovation Partners. The Partnership will give TJX exposure to the latest retail technologies and consumer products, in turn, providing the opportunity for TJX to learn about and adopt those that will enhance its operations.