True acquired Frugi in 2018. It's ethical credentials, unique designs and highly engaged and loyal fan-base made it stand out as an ideal fit for True. We added to the business in 2020 when we acquired sustainable nappies business Tots Bots and Bloom & Nora.
We’ve partnered up with The Little Loop to offer you the chance to join the sharing revolution. You’ll be able to rent a selection of your Frugi favourites, enjoy them stress-free knowing you’re insured against stains and general wear and tear, and then swap them whenever you like.
This Autumn we’re focusing on Hunger charity projects. And we’re super excited to announce that we’re not just supporting one charity, but two amazing charities that will benefit from Frugi’s Happy Childhood Fund: Square Food Foundation and Polbeth Community Hub!
Join the team at Frugi.