Haeckels
Haeckels is an independent company based out of Margate, UK bringing the benefits of coastal living to daily skincare.
brand facts
- Haeckels was founded in 2012 by Dom Bridges, who wanted to reconnect with fragrance and the natural world that surrounded him in Margate, Kent, England.
- The philosophy of Haeckels is to create natural, beautiful products and make use of some of the 6-7000 tonnes of seaweed that is washed up on Thanet shores.
- Haeckels is driven by trying to solve the waste problem – be that through the use of waste natural resources in their products, or presenting packaging solutions to their community that are fully recyclable or compostable.
- The brand opened its first store in 2013 in Margate followed by immersive spa spaces in Margate (2019) and London (2020).
Brand categories
- venture capital
- health-fitness-beauty
- UK
- current
Our journey with Haeckels
We invested in this sustainable D2C skincare and fragrance business which puts the environment at the heart of its products in early 2022. We invested as part of a fundraise, in which Estee Lauder Companies also participated.
brand updates
News
For Haeckels, the Future of Beauty Goes Beyond Natural
Amidst a battle over the meaning of “natural” and “clean” beauty, the Estée Lauder-backed skincare brand is betting on lab-grown ingredients to propel its growth.
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News
Haeckels Launches "Lab" Collection of Experimental Skincare
Haeckels has launched three new products as part of the new “Haeckels Lab” range, which sees the brand build on its mission to provide sustainable yet effective skincare by exploring lab-grown ingredients.
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